These spherical assets represent a net loss no matter how you book them. Six balls per pack, which is optimistic given your slice and your conversion rate. Each one will find the water, the trees, or the rough — much like your Meta campaigns finding ways to spend budget without acquiring anyone. At least when you lose a ball, you know where the money went. Pairs well with a flask, a bad handicap, and a marketing strategy that looked great in the deck. Replacement cost per ball still lower than your CAC. Small wins.
